He revisits his younger days of memorizing Kris Kross lyrics (“Hollandaise”) and dealing with shady promoters during his journey to rap stardom (“Moonshooter”) taps into the street culture of his hometown of Carson, California (“Gang’nem”) and spits like his life is on the line on the DJ Premier-produced “Gotta Rap.”īut the centerpieces of the album are “Do Better” and the title track, “Herbert.” On the former, Soul grapples with depression and substance abuse while motivating himself to strive for his personal best. It makes for his most grounded record yet: His boastful rhymes teem with gratitude, his nostalgic verses produce sharply distinct memories, and voicemails from family members and loved ones hold the album together. (This included things like seeing an image of Hitler in photos of the 9/11 attacks.) So this time around, the cerebral, heart-baring lyricist sheds the veneer of his rap moniker and exposes fans to his real name, Herbert. He lost two of his best friends-rappers Mac Miller and Doeburger-and started to climb out of what he describes as a “rabbit hole” of misinformation and conspiracy theories that impacted his relationships with loved ones and critics alike. In the six long years since Ab-Soul last released an album, he's been through a lot.
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